Mehrotra said Ford's decision was also reinforced by 'persistent industry over capacity and lack of expected growth in India's car market'. vehicle makers such as General Motors and Harley Davidson that have left India in recent years. Now, companies such as Ford, General Motors, Renault SA and Stellantis NV are walking away from money-losing ventures and redirecting capital to electrification and investment in technology they need to survive.ДЇord's decision also comes as a setback for Indian Prime Minister Narendra Modi's 'Make in India' campaign. Global automakers once fought to maintain a presence in every major market, and were willing to lose money to do so. 'Despite (our) efforts, we have not been able to find a sustainable path forward to long-term profitability,' Ford India head Anurag Mehrotra said in the statement.ДЇord's decision to cut its losses in India after leaving Brazil earlier this year underscores the pressures on global automakers to invest more in electric and automated vehicles, as well as connected vehicle technology. carmaker entered India 25 years ago but still has less than 2% of the passenger vehicle market having struggled for years to win over Indian consumers and turn a profit.ДЇord said in a statement on Thursday that it had accumulated operating losses of more than $2 billion in 10 years in India and demand for its new vehicles had been weak. NEW DELHI, Sept 9 (Reuters) - Ford Motor Co will stop making cars in India and take a hit of about $2 billion because it does not see a path to profitability in the country, becoming the latest automaker to leave the major growth market dominated by Asian rivals.

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